The Duff
Stereotypes, archetypes and countertypes
We had to pick a film opening or a poster and look at the stereotypical representation of CLASS, AGE, GENDER, ETHNICITY or SEXUALITY
In this film poster it shows the main character is the girl closet to us. She is not the stereotypical popular girl which is strange because most main characters are blonde, popular and are rich. She has a good friendship with the boy in the middle and the other girl is jealous of her but doesn't like to show it. the main girl is the countertype as she challenges the archetype, which in this case is the other girl on the film poster, this is because she wants to make a point that guys go for any girl rather a girl with good looks and bad personality. Her clothing is pretty casual, she doesn't go over the top and try to stand out. She wear not a lot to no amount of make up which makes her a natural person inside and out. She is standing against the locker which could mean two things, the first thing it could mean is that she hasn't got a care in the world and she will do anything whether people like her or not, or the other thing it could mean is that in the end she knows that she wins which is why she has a slight smirk on her face. As you can see in this poster the other girl is our archetype, this means that the first time we see her we know who she is and what she is going to act like. We know this because of the media, people like her are repeated and this makes us believe that every popular girl is pretty, big busted and is a blonde bimbo. In this case the rich, popular stereotypical girl is a strawberry blonde and is one of the main characters. She makes the girl at the front look ugly and you get the impression that she thinks she rules the place. She knows she is pretty and she knows she can get any guy she wants but to us this makes her an ugly person because all she wants is to make people feel bad about themselves. Her clothing makes her stand out from the crowd this is because she is wearing heels and a nice top and pair of jeans. The top is strappy which could be classed as revealing so this would make her stand out even more. She wear quite a lot of make up with this you could say that if she is fake on the outside she is fake on the inside. Although we know this is not always true but for her it is. Her body language is confident and the way she is standing makes her seem like she rules the school. She also stands with her hip poking out this could be done to make her figure look better and give her more curves. The boy in the middle of the girls is the main boy you know this because he is in the middle of the girls which shows that many girls are attracted to him and are always around him. He is a stereotypical boy, into sport, goes for popular, good looking girl. Although during the movie he gets closer to the main girl who he has lived next door to for many years and in the end he falls in love with her. This shows us that in the end the good girl always wins and the girl who wants and gets everything loses. His clothing is very cool and casual, this shows us that he doesn't try hard to make an impression on anyone he is attractive everyday of the week. He stands with his arms folded this could be to show empowerment, this means that if says something to someone they will do what he says because he is the team captain of the football team and they don't want to argue with him. He could also be standing like this because he knows that he can get all the girls without trying so he just stands there and lets them flaunt themselves a him. The font/text could be trying to tell us that the main boy and girl will end up together this is because both of them are wearing a similar colour to the title and none of the other characters in the film poster are. The main colour of the font is red this could mean that the story is going to have arguments and love in it as the colour red is associated with these words. The word 'duff' is quite bold this could be telling us that the story had a bold and strong message to get across to us. The title is also behind the main girl this could tell us that she is the most important character this is why she is in front of the title.
Good on the characters and their placement, what about the location and the text/font? What is their clothing and body language saying about them?
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